Using Emphasis and Exit Animations in VideoScribe: A Guide to Enhancing Your Videos

Imagine being able to wow  your viewers with eye-catching effects at just the right moment — keeping them hooked and making sure your message lands perfectly. Using the Emphasis and Exit animations help you add a little more pizzazz to your video, highlight those key moments, and smoothly transition between scenes. If you want to turn your VideoScribe videos from good to great and leave a lasting impression, mastering these tricks is a total game changer!

When creating videos with VideoScribe, the Entrance animation is often the go-to choice. It’s essential to think about how each element will appear on the canvas—whether it’s drawn, moved in, or faded in. However, Emphasis and Exit animations can also play an equally important role in making your video more dynamic and engaging.

In this blog, we’ll show you how to use these animation effects to drive home your message and keep your audience hooked from start to finish. Curious to see it in action? Sign up for a free 7-day trial of VideoScribe today and start adding your own Entrance, Emphasis, and Exit animations to your story!

Emphasis Animations: Highlighting Key Elements

Once an element enters the canvas, you can apply an Emphasis animation to draw even more attention to it. The Emphasis animation occurs immediately after the Entrance animation has finished. For example, imagine an image moving in from the side. To emphasize its importance, you could apply a few shakes or a spin to make the element stand out more.

Use Case Example using our Product Promotion template: You might have an image of a product appear on screen and then apply a pulse animation to it. This draws the viewer's attention to the product, making it clear that it’s the focus of the moment.

Exit Animations: Removing Elements Creatively

Once you’ve finished emphasizing an element, you can use the Exit animation to remove it from the canvas. The Exit animation occurs after the Emphasis animation, if one has been set, and can help create a smooth transition when moving between different parts of your video. For example, after a few shakes, the element might exit the canvas using a "Move-off" animation.

This flow of Entrance, Emphasis, and Exit animations allows you to add extra flair to your videos, but what if you want to apply Emphasis and Exit animations at a later point in your timeline?

Using Emphasis and Exit Animations Later in the Timeline

While it's common to use Emphasis and Exit animations immediately after the Entrance animation, sometimes you may want to trigger these effects later in the timeline, after a different sequence of events has unfolded.

Let’s say you want to have an image emphasis at the 30-second mark, long after it’s been introduced. To do this, VideoScribe offers a clever workaround using the Blankout image. Check out the example below - we don't emphasize the mug until much later with this neat trick. Read on to see how you can do it yourself with our step-by-step guide (with screenshots - jackpot)!

How to Achieve Emphasis and Exit Animations Later: Step-by-Step

1. Add the Blankout Image

Search for "blankout" in the library and place it at the point in your timeline where you want the Emphasis or Exit animation to begin. 

Position it on top of the target element (the one you want to animate later). If your canvas background is a different color, adjust the color of the Blankout image to match it. We've changed our color to dark red to match the decorative swipe in the background.

2. Copy the Target Element

Copy the original image and paste the copy directly on top of the original image on the canvas (using Ctrl-Shift-V or Cmd-Shift-V). Move this copy to the timeline just after the Blankout image.

💡Pro Tip: You can also use the 'Alignment Controls' to position the elements perfectly. Select the original image and your new copied image by holding down Ctrl or Cmd and clicking on both, then use the Horizontal and Vertical align buttons to make sure they're seamlessly positioned on top of each other.

3. Adjust the Animation Settings

4. Apply Emphasis and Exit Animations

Now that the copied image is in place, you can apply the Emphasis and Exit animations to it. These animations will trigger at the exact point you’ve set on the timeline, allowing you to emphasize or remove the image at the right time without interrupting the flow of the video.

By using Emphasis and Exit animations creatively, you can transform your video from a static presentation to an engaging visual experience. Try using these techniques to highlight important points, create smoother transitions, and control the pacing of your video in a way that best suits your message.

💡Pro Tip: Don't forget to preview your animations in VideoScribe to ensure they appear exactly as you envision before finalizing your video. Experiment with different Emphasis and Exit animations to see which combinations work best for your project!