---
title: 5 tools under $50 to transform your small business
description: Take advantage of our successes to see what we reckon are the most cost-effective tools for your small business
image: https://blog.videoscribe.co/hubfs/Screenshot%202023-09-11%20at%2017.15.02.png
---
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4. 5 tools under $50 to transform your small business
# 5 tools under $50 to transform your small business
Posted by [Clemmy Ralph](https://blog.videoscribe.co/author/clemmy-ralph) on September 14, 2023
There’s a minefield of software out there for the small business owner. Some claim to transform your social media marketing, others to revolutionize your customer communications. With such a plethora of choices, combined with the various packages and add-ons each company offers, it’s easy to feel overwhelmed. In fact, just Googling ‘social media management software’ presents 12 different options to wade through on the first page alone.
When you’re scaling up and facing limited resources, even taking out a couple of monthly software subscriptions dents your budget over the course of a year. And if that budget’s going to be dented, you want to make sure it’s worth it.
As such, we’ve been picking our brains over here at Sparkol, thinking about software we ourselves use, and software we’ve found useful when working at smaller companies. Whether it’s an email tool, or quick video production software, between us all, we’ve tried and tested numerous software in the past. Take advantage of our successes (and software fails!), to see what we reckon are the most cost-effective tools.. 👇
### [**VideoScribe**](https://www.videoscribe.co/)
Price: *Starting from $15 per month*
****
We’re adding our very own VideoScribe to this list. [Video creation software](https://www.videoscribe.co/) is the perfect bit of kit to add to your toolbox. In small-medium sizes businesses, you’ll commonly find that time and resources are limited. And when we say resources we’re not just talking about finances - we also mean skills and know-how.
One of the most popular aspects of VideoScribe is that you don’t need any technical knowledge of animation. If you’re scaling up, it’s highly unlikely you’ll have a team member with experience of video creation or animation. VideoScribe allows anyone to create sleek and professional animated videos, whether you’re uncomfortable using technology, or a tech whizz.
And what’s more, they’re incredibly quick to make. In fact, you can see in the video below just how easy it can be to spin out a show-stopping video. And that’s important. Small businesses are busy places. When you look up and the day has sped past you, nobody wants to use a clunky piece of software that’s causing more frustration than it’s worth.
It’s not just the time-savings that users love about whiteboard animation software either. With VideoScribe allowing for multi-purpose video production, you’re getting a lot of versatility in one product. Whether you’re explaining a new product to a customer, creating [onboarding videos,](https://www.youtube.com/watch?v=_RxzZcU6FEo) or sharing a quarterly update in animated form, VideoScribe lets you do the lot.
### [**Xero**](https://www.xero.com/uk/try-now/accounting-software-1/?gad=1&gclid=Cj0KCQjwgNanBhDUARIsAAeIcAuyzgvPQSygifyGRZGt2Pzk3fT1NMM8hBT9vsrnj8YutmK6vmgYJvcaAt7pEALw_wcB&gclsrc=aw.ds)
Price: *Starting from $3.50 per month (usually $35)*
On the subject of versatility, Xero is a great tool for all your accounting needs. Not only does it allow you to process payroll, invoice customers and create quotes (among other benefits), but it has a really clear and simple UI. It’s incredibly easy to use.
A lot of our recommendations have been focused on the time-savings you need to make as a small business owner. Xero follows this theme, by automating tasks such as sending invoice reminders or reconciling accounts. It’s also budget friendly - there’s currently an offer with big discounts on each package, the cheapest starting at $3.50 a month.
### [**Notion**](https://www.notion.com/)
**Price:** *Starting at $8 per month*
[](https://www.notion.com/)
Notion is an all-in-one workspace that combines note-taking, project management, and collaboration tools into a single platform. It’s perfect for small business owners who need to keep track of tasks, documents, and workflows in a streamlined way. With customizable templates, team collaboration features, and integrations with tools like Slack and Google Calendar, Notion helps businesses stay organised and efficient.
### [**Ubersuggest**](http://neilpatel.com/ubersuggest/)
**Price:** *$29 per month*
[](http://neilpatel.com/ubersuggest/)
Ubersuggest is an SEO tool by Neil Patel that provides insights into keyword strategies, domain analysis, and content ideas. It’s particularly useful for small businesses aiming to improve their online visibility and drive organic traffic. With its user-friendly interface and actionable data, Ubersuggest aids in developing effective SEO strategies without the need for extensive expertise.
### [Hubspot Marketing Hub](https://www.hubspot.com/products/marketing)
$22 per month
Along with a social media management software, you’ll also be wanting an email and CRM platform. Considering email marketing plays such an important role when it comes to brand visibility and engaging with customers, it’s important to get this right.
HubSpot offers various ‘hubs’ under their umbrella, with HubSpot Marketing Hub commonly used by email marketers. With one central location for email marketing, users can publish emails easily, optimize send times and monitor engagement in one place.
By signing up to Hubspot's 'starter' plan which costs just $22 per month, you'll get access to multiple features including their email marketing platform and the ability to create landing pages.
### **Boost Your Business Without Breaking the Bank**
Integrating these tools into your business operations can lead to significant improvements in efficiency, marketing effectiveness, and customer engagement — all while maintaining a budget-friendly approach. Whether you’re looking to enhance your video marketing with **VideoScribe**, streamline project management with **Notion**, or improve your SEO with **Ubersuggest**, these tools can help your business grow in 2025.
*When it comes to investing in tools for your business, it can be easy to feel overwhelmed by the level of choice available. Although most tools offer a free trial, there’s still a time commitment involved in getting them setup. Choosing a software that’s versatile, quick and at the right price point can be a game-changer.*
Topics: [Business](https://blog.videoscribe.co/tag/business)
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